Many people are put off by search engine optimization due lack of knowledge about the process and the effort that it entails to achieve a good ranking. However, if you understand the process and are aware of some of the best tools that make it considerably easier, a good search engine ranking is readily achievable even for the most inexperienced publishers. If you follow proven methods the results are predicatable and you will get huge amounts of free traffic to your site.
There are some keywords that you will never rank for. They are just too competitive and you could spend a life time trying to compete without success. Establishing low competition keywords which still generate reasonable amounts of traffic is therefore the first critical step to successful SEO. The Google Keyword tool is a good start, together with conventional Google searches to establish the number of competing pages. However, one problem with this is that you have no idea about how effective the SEO of competing sites is for that keyword and therefore whether you have chance of competing.
In my opinion one of the best paid services is MicroNicheFinder. It overcomes the big limitations of the free keyword research methods. Most importantly of all it considers a variety of highly complex variables to realistically compute your chances of ranking for a specific keyword. It's available from Clickbank. It's a tool that I would not be without.
Another thing to point out is don't underestimate the importance of your site's content. In particular the content should be targetted to specific keywords that you have identified in your keyword research efforts. The content should also be 100% unique and it should be regularly updated (new content at least 3 times a week for the first couple of months). Regularly updated sites really catch the attention of the search engines.
At least as important or potentially even more important that the above is back links. Search engines monitor how well links to your site spreed across the internet, making the assumption that the more widely links are spread the greater the value of your site. Article marketing is a great way of adding backlinks. However, if done conventionally it is extremely time consuming and tedious. To save days of work I use Unique Article marketer which enables you to create thousands of unique articles from a single version and then submits them on your behalf to thousands of article directories and blods. The submission process is entirely automated. The great thing about article marketing is that you can incorporate yoor chose keyword in anchor text at the end of your article.
Now, the above covers getting high numbers of back links. However, the resulting back links are not always on high page rank sites. As the search engines also place a lot of importance on the quality of your back links this is also another important consideration if you want to rank well. To do this I use another paid tool called EasyBacklinker which is (as far as I know) the only way of easily finding high page rank sites which you can add a do follow (this is very important) back link. I'm affraid that I don't know of any free way of hunting down these sites so would recommend it if you can afford it (it's not too expensive).
And that's it basically. If you follow these methods you will get free search engine traffic for your site. I know that these methods work as I use them myself and I can therefore say this with absolute certainty. And the great thing about them is that they don't take up too much of your time.
If you're a little impatient and want immediate free traffic then publish articles on using EzineArticles, Squidoo and Hubpages. These resullt in immediate visits to your site while you wait for search engine rank to improve. As an added bonus you do of course generate additional back links.
There are some keywords that you will never rank for. They are just too competitive and you could spend a life time trying to compete without success. Establishing low competition keywords which still generate reasonable amounts of traffic is therefore the first critical step to successful SEO. The Google Keyword tool is a good start, together with conventional Google searches to establish the number of competing pages. However, one problem with this is that you have no idea about how effective the SEO of competing sites is for that keyword and therefore whether you have chance of competing.
In my opinion one of the best paid services is MicroNicheFinder. It overcomes the big limitations of the free keyword research methods. Most importantly of all it considers a variety of highly complex variables to realistically compute your chances of ranking for a specific keyword. It's available from Clickbank. It's a tool that I would not be without.
Another thing to point out is don't underestimate the importance of your site's content. In particular the content should be targetted to specific keywords that you have identified in your keyword research efforts. The content should also be 100% unique and it should be regularly updated (new content at least 3 times a week for the first couple of months). Regularly updated sites really catch the attention of the search engines.
At least as important or potentially even more important that the above is back links. Search engines monitor how well links to your site spreed across the internet, making the assumption that the more widely links are spread the greater the value of your site. Article marketing is a great way of adding backlinks. However, if done conventionally it is extremely time consuming and tedious. To save days of work I use Unique Article marketer which enables you to create thousands of unique articles from a single version and then submits them on your behalf to thousands of article directories and blods. The submission process is entirely automated. The great thing about article marketing is that you can incorporate yoor chose keyword in anchor text at the end of your article.
Now, the above covers getting high numbers of back links. However, the resulting back links are not always on high page rank sites. As the search engines also place a lot of importance on the quality of your back links this is also another important consideration if you want to rank well. To do this I use another paid tool called EasyBacklinker which is (as far as I know) the only way of easily finding high page rank sites which you can add a do follow (this is very important) back link. I'm affraid that I don't know of any free way of hunting down these sites so would recommend it if you can afford it (it's not too expensive).
And that's it basically. If you follow these methods you will get free search engine traffic for your site. I know that these methods work as I use them myself and I can therefore say this with absolute certainty. And the great thing about them is that they don't take up too much of your time.
If you're a little impatient and want immediate free traffic then publish articles on using EzineArticles, Squidoo and Hubpages. These resullt in immediate visits to your site while you wait for search engine rank to improve. As an added bonus you do of course generate additional back links.
About the Author:
Getting a good ranking doesn't need to be time consuming with a good search engine optimization tool. Give it a go. To learn more click here.
No comments:
Post a Comment